Foundation is an art. As we always say, the canvas must be good, but if the skin can also be improved by the foundation itself, then the goal is reached.
“The aura delivered by a person is part of the person himself, as much as his own skin,” said the famous 20th century portraitist Lucian Freud, speaking of his artistic will to capture the appearance of his subjects. But the portrait of beauty is perfect only if the canvas is perfect: there is no perfect canvas without the perfect skin.
The foundation that has won us over the last month is unique: La Prairie’s Skin Caviar Essence-in-Foundation is the first compact foundation infused with caviar water for a complexion with a light texture and a luminous but never shiny finish. A product that we love also because of its multi-tasking spirit, with an SPF25 / PA +++ filter, which protects from the sun and UV rays, and that can be reapplied several times during the day, practical to take always with you. Especially in the summertime, or if we are full of things to do around the city.
The ingenious Skin Caviar Essence-in-Foundation is rechargeable and has a special mechanism that protects it from light and air to keep the product intact. A slight pressure on the innovative network release system provides the perfect dose to cover the whole face.
Given its high-tech design, the brand has called the famous photographer and artist Nick Veasey to unveil the internal mechanisms of the foundation through X-rays, to show its internal elegance, revealing its complex design.
DESIGN
MULTI-TASKING
GLOWING
As La Prairie states: “This is the art of color enclosed in a design object.”
With the science of caviar and the art of color, this foundation wants to be natural, bringing out the beauty of the skin. Inspiration comes from all shapes and figures. The foundation artist of the brand Georgina Graham has in fact declared: “I am interested in all the people I meet and everything that surrounds me: nature, culture, art and fashion. I love traveling, meeting people from different cultures and visiting new landscapes, aromas and flavors. I read a lot and go to concerts and performances because I think it’s important to be open to new experiences to continue learning and being inspired.”
NATURE
CULTURE
ART
FASHION
Art, in its purest and most modern conception, the one we live every day, just like our foundation, is the architecture, an art that also seems to resemble the shapes and textures that its packaging offers us.
Inspired by the words of Georgina and this product that won us over after only one week of application, we decided to experience Milan in its most modern side, where shapes and lights are a reference of our hero foundation of this month.
“Beauty is everything around us. From the flowers that spring is blooming through the cracks of the urban land to the kids who go to the disco and create their own inspirational make-up to show off on the track. Beauty is the girl next door, unaware of her natural femininity, and it is the woman who takes time to take care of herself and works on her own style. In reality, beauty is in the eyes of the observer, but I believe that the modern concept of beauty goes hand in hand with health and well-being “- Georgina Graham.
OUR HERO FOUNDATION
